Every year, Pendo and Product Collective set out to better understand the craft of product management and the evolution of the product manager (PM) role by surveying product leaders working for a variety of types of companies around the world. In doing so, we gain perspective and appreciation for a discipline that we care deeply about–and we're able to publish these findings to spark conversation and debate within our community.

Now in its third year. The State of Product Leadership is bigger and better, casting a global net to understand the priorities and perspectives of product teams in North America, the UK, France and Germany. Each year, there are a handful of findings that genuinely surprise us and others that confirm what we generally suspected. In both cases, the insights are instructive–and we think important.